Join the Micro-Influencer Revolution
Learn how Top Advisors are building their brands and regional influence using our Micro-Influencer Strategy.
What is a Micro-Influencer?
Micro-influencers are professionals who create and share their expertise regionally. Their focus is regional awareness and authority. Micro-influence isn’t just a better way to grow your business, it’s inspires advisors to add more value in their businesses.
Combining the power of podcasting and LinkedIn, we proactively grow your network, ignite new relationships and inspire ideal referrals.
5 Major Reasons to Start Podcasting
1 – Establish instant, deep credibility that resonates with your ideal audience.
2 – Achieve top-of-mind awareness without constantly interrupting your audience.
3 – Enhance your focus on what you do best & how you create value.
4 – Inspire more referrals to clients who you enjoy working with the most.
5 – Showcase your expertise, your understanding of your ideal audience, and your personality — all of which clearly differentiate you.
Podcasting will revolutionize how top advisors communicate and market to their ideal audience. If you’re a true professional (you know your stuff), this is the medium that will separate you from the pack. And it’s a large pack.
The Power of Podcasting
Podcast audiences are growing steadily and not yet close to peaking.
44% (124 million) of the U.S. population has listened to a podcast — up from 40% in 2017 (Infinite Dial 18).
Podcasts are one of the most engaging mediums.
80% of podcast listeners will listen to all or most of each podcast episode and listen to an average of 7 shows a week.
Podcast listeners are more likely to follow companies on social media.
94% of podcast listeners are active on at least one social media channel.
The Untapped Potential of LinkedIn
LinkedIn has over 575 million members – and it’s growing.
Of those 575 million members, over 175 million professionals live and work in North America.
LinkedIn content gets upwards of 9 billion impressions each week.
With only 1% of the current users posting weekly – that’s a lot of impressions to go around!